WE SEE OUR CITY EVERY DAY. We drive its streets. We shop in its stores. We live in its neighborhoods, but what are we focusing on? What are we looking at? What vision do we have for our community?
I RECENTLY ATTENDED a League of California Cities conference and had an “A-ha” moment. It was presented that if we want, or need, something to change in our City, if we want to achieve something new, we need to get a new vision. We need a new bold twist in our thoughts and actions.
IT WOULD BE SO EASY TO FOCUS ON OUR PROBLEMS. Yes, our streets are in terrible condition. Our water/sewer rates are too high. Our infrastructure is failing before our eyes. Our shopping districts on Placerville Drive and Broadway have challenges. Our revenue stream is not sufficient to meet our needs. Man, what a state we’re in! But to continue to focus on our challenges will keep us in a defeated state of decline.
WHAT IF WE TWIST OUR PERCEPTION OF THESE CHALLENGES? Would it change our attitude to think that these problems are coming to our attention to be corrected, once and for all? Would we be more hopeful, more resolved to action, if we understand that it is in our power to fix them, rather than once again kick these problems down the road? What would a new vision look like?
IT WOULD LOOK LIKE…
- Envisioning new possibilities without the fear of losing what is precious in our community.
- Dreaming of amentities that add to our charm and character without changing it.
- Boldly exploring options and then deciding what works for us.
- Saying “YES” to solutions that make sense.
- Saying “NO” to obstructionist tactics that breed fear to further a personal agenda.
- Having the courage to trust, where trust is due.
- Collaborating in different ways with local partners.
- Advocating for positive change in some areas while protecting what makes us unique and special in others.
- Acting on our priorities without getting sidetracked and derailed.
- Being proactive rather than continually reactive.
- Pursuing new revenue streams that will ensure our financial strength.
- Investing in tools and/or resources that will make us money in the future.
- Recognizing that time doesn’t have to stand still to preserve what we’ve got.
- Understanding we CAN honor our history, protect our unique character while repurposing parts of our community that need help.
A NEW VISION WOULD LOOK LIKE A FORWARD FOCUS. Our best days are not behind us, they are in front of us. Our best days are, however, making new demands of us, and if we don’t accept them, we will continue to have the challenges we currently have. And that’s not good enough for our incredible City.
Let’s see our way through these current problems as we invite in a new vibrant prosperity for Placerville. That’s a focus and twist worth pursuing.